Writing your own copy can be HARD.
You’re on your 198th rewrite (approximation), and while it’s pretty good, it just doesn’t sound like you.
Writing can be easy and it can be unreasonably fun.
Hemingway believes you should write drunk and edit sober. I agree. Swap “drunk” for “happy + relaxed” and if you need a glass of wine to get there, keep reading.
Hi, I’m Jacq!
I’m a copywriter and coach for business owners who want to sound human.
I help them ditch the jargon so they can relate to and connect with their perfect clients using engaging online copy that sells.
My clients are seriously the best. I’ve collaborated with more than 150 clients ranging from Fortune 500 companies, the US government, tech startups, hypnotherapists, medical mediums, intuitives, marketing coaches, business coaches, life coaches, designers, pelvic doctors, sports coaches, creatives, and more.
I’ve been writing (relaxed + happy) for more than 15 years, starting in corporate management consulting and crisis communications. Read more about me here.
Who I work (drink wine) with
Clients typically hire me because writing comes about as naturally as Greek (except that one Greek client). They’re craving a thought partner. An expert writer to bounce their brilliant ideas off of, to tidy up their word vomit, and turn them into kickass writers.
They want to sound like themselves, but better and are so over censoring themselves.
Armed with copywriting templates and step-by-step instructions, we write and edit website language, sales pages, online courses, blog posts, email newsletters, taglines, and more.
My favorite people to work with are those who are head over heels in love with their work--the industry innovators who are leaving the world a little sweeter than they found it.
These business owners want their writing to sound fresh, fun, or badass, and fully completely like themselves. Mostly, they say that writing online content that gets eyeballs and clicks is really freaking hard. They’ve probably written a few awesome things, but mostly, writing makes them want to cry.
Overthinking your copy won’t grow your business (and you’ll feel pretty crappy about that too).
I collaborate with entrepreneurs who have big personalities, and have no idea how to put that personality into words. They’ve been censoring themselves because they’re afraid to show up as themselves online, or they’ve been copying everyone else.
My favorite clients haven’t read any of the literary classics (I haven’t either), but they know good writing when they see it because the message sticks. Somehow they’ve spoken to their client’s emotions while sounding true to themselves.
Together, I pull out your story without you even knowing what’s happening. We’ll write copy for your website, blog posts, courses, and emails along with creating standout offer names and taglines.
It's also going to be a lot of fun.
Here’s how we can work (drink wine) together:
There are two ways we can work together:
1. You write, I edit
2. I write, we edit
When we work together, we’ll always collaborate, learn, celebrate, and get better.
Pass the wine please. Then, scroll on to find out how we can write and edit together.
Copywriting and Coaching Packages
Kickass Words For Your Whole Website
Standout website copy for every motherloving page on your website in your voice that converts lurkers into buyers.
"I was worried about working with a copywriter because they wouldn't "get" me or understand my programs. I hate writing sales pages and was dreading having to get everything out of my head. Working with Jacq is like a sigh of relief--she really makes me feel understood. She turned everything around quickly and was able to capture the essence of what I wanted to communicate. She's given me more time to focus on the things I do best, which doesn't include writing copy for my site. I've recommended her a million times, shes's smart, easy to work with, and fast."
Stephanie Hayes / Business Strategist and Coach
Let's Write Your Website
Learn How to Write (and love) Every Single Page
A side-by-side, step-by-step 3-month private mentorship to write fabulous website content and get started with your blog.
"I hired Jacq as a copywriting coach for my program, Make It Work Online. She helped participants with everything from writing website copy, sales pages, and summarizing what they do in just a few succinct sentences. I have really high standards when it comes to copywriting, and Jacq knocked it out of the park! We received so much positive feedback on her work. Jacq is a fantastic writer and knows how to help you become one as well."
Jenny Shih / Online Business Coach and Consultant
Monthly Blog & Newsletter Content
Weekly done-for-you blog content
Week after week of minty-fresh blog and newsletter content. Written in your expert voice.
"This article is going to be more than a hit! It's more than perfect. Thank you for being you! Eeekkkk!
Mission accomplished. #nailedit“This article is going to be more than a hit! It's more than perfect.
Thank you for being you! Eeekkkk! Mission accomplished. #nailedit“
Kelly McDonnell-Arnold / Clinical Sexologist and Psychotherapist
Copy Pat Down
A page-by-page website review with specific recommendations on what’s working, what’s not, and what’s missing
A polite and professional pat-down of your website content. Finally, sleep at night knowing your website copy meets expert writer standards.
"Jacq provides a level of editing scrutiny that has taken all the program copy I've written to the next level. She simplifies and sweeps clean the words that matter most to me and my clients. Thanks girl, you're a sanity saver. “
Allie LeFevere / Women's Coach, Creator of Beauty Experiment & Beyond Abundant
52 Shades of Blogging
A year’s worth of killer blog titles
That's 52 weeks of kickass topics, no more writer’s block, and showing up like a boss online.
"I thought I had nothing relatable to write about, and after working with Jacq, that's completely changed! It's a very cool feeling, especially for visual artists like me. Artists think we can only communicate visually, but Jacq acted as a bridge between my left and right brain. She's so easygoing, encouraging, and thoughtful; I can't wait to work with her again!"
Collin McRae Leix / Motion Designer + Owner, Little Hill Studio