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Copywriter, strategist, and coach for business owners who want to sound human. Unfussy, unstoppable, completely relatable copy.

Writing your own copy is HARD.

You’re on your 198th rewrite (approximation), and while it’s pretty good, it just doesn’t sound like you.

Hemingway believes you should write drunk and edit sober. I agree. Swap “drunk” for “happy + relaxed” and if you need a glass of wine to get there, keep reading.

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Hi, I’m Jacq!

I’m a copywriter, strategist, and coach for business owners who want to sound human.
I help them ditch the jargon so they can relate to and connect with their perfect clients using engaging online copy that sells.

My clients are seriously the best. I’ve collaborated with more than 150 clients ranging from Fortune 500 companies, the US government, tech startups, hypnotherapists, medical mediums, intuitives, marketing coaches, business coaches, life coaches, designers, pelvic doctors, sports coaches, creatives, and more. 

I’ve been writing (relaxed + happy) for more than 15 years, starting in corporate management consulting and crisis communications. Read more about me here.

Who I work (drink wine) with

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Clients typically hire me because writing comes about as naturally as Greek (except that one Greek client). They’re craving a thought partner. An expert writer and business badass to bounce their brilliant ideas off of, to tidy up their word vomit, and turn them into great writers. 

They want to sound like themselves, but better, and are so over censoring themselves. 

We lay a solid foundation and then we write and edit website copy, sales pages, online courses, emails that sell, blog posts, email newsletters, taglines, and more. 

My favorite people to work with are those who are in love with their work—the industry innovators who are leaving the world a little cooler than they found it. 
These business owners want their writing to sound fresh, fun, or badass, and completely like themselves. Mostly, they say that writing online content that gets eyeballs and clicks is really freaking hard. They’ve probably written a few awesome things, but mostly, writing makes them want to cry.

Overthinking your copy won’t grow your business (and you’ll feel pretty crappy about that too).

I collaborate with entrepreneurs who have big personalities, and have no idea how to put their thoughts into words. They’ve been censoring themselves because they’re afraid to show up as themselves online, or they’ve been copying everyone else.

My favorite clients haven’t read any of the literary classics (I haven’t either), but they know good writing when they see it because it sparks something inside.

Together, I pull out your story without you even knowing what’s happening. We’ll write copy for your website, blog posts, courses, and emails along with creating standout offer names and so much more.

It's also going to be a lot of fun.

 

Here’s how we can work (drink wine) together:

There are two ways we can work together: 

 

1.  You write, I edit

 

2.  I write, we edit

 

When we work together, we’ll always collaborate, learn, celebrate, and get better.

Pass the wine please. Then, scroll on to find out how we can write and edit together. 

 
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Copywriting and Coaching Packages

 
 

Website Writing, Sales Pages, About Pages & Bios

Kickass Words For Your Whole Website

Standout website copy for every motherloving page on your website in your voice that converts lurkers into buyers.


"I had never worked with a copywriter before, so I wasn't sure what it would be like and if I even needed one. I'd been writing for myself forever, and wondered if I was just being lazy by not doing it myself. I don't know if I would've ever gotten my Deep Dive Sessions off the ground if it weren't for Jacq writing the sales page. Selling is freaking hard. Especially when you're selling yourself. She sold it FOR me with her writing and it WORKED. I more than doubled my money in just three days of selling! I loved that it felt like she was on my team thinking super critically. That kind of support is priceless in those hidden hours of doubt and wondering if this is all going to work or not."
Brit Kolo / Founder, Marketing Personalities



Copy Pat Down

A page-by-page website review with specific recommendations on what’s working, what’s not, and what’s missing

A polite and professional pat-down of your website content. Finally, sleep at night knowing your website copy meets expert writer standards.
 


"I hired Jacq as a copywriting coach for my program, Make It Work Online. She helped participants with everything from writing website copy, sales pages, and summarizing what they do in just a few succinct sentences. I have really high standards when it comes to copywriting, and Jacq knocked it out of the park! We received so much positive feedback on her work. Jacq is a fantastic writer and knows how to help you become one as well."
Jenny Shih / Online Business Coach and Consultant


52 Shades of Content

A year’s worth of killer Content Topics

That's 52 weeks of kickass topics, content strategy, and all the ideas you’ll ever need to repurpose your content. Spend less time fighting writer’s block, and spend more time showing up like a boss.


"I love Jacq's writing style, and I knew we'd fit together like mac & cheese—or red wine and dark chocolate! I'm now confident in my plan for moving forward with regular blogging. I struggled by not knowing what to write about, and that's been taken care of by having a HUGE list to choose from. She's a pleasure to work with—The process is painless and even enjoyable! Jacq made sense out of my disjointed thoughts. She even saw past my jargon-riddled world and approach it from the perspective of what is beneficial to my audience."
Michelle Clayton / Designer at Let Her Fly


 
 
 
 
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