7 of your biggest blogging questions—answered
“Ugh, I haven’t written a blog post in ages.”
“I know I need to blog, but I just can’t find the time.”
“How many blog posts do I need to publish my blog?”
I get asked questions about blogging a lot. I started my first blog back in 2012—a vegan food and lifestyle blog that also talked about minimalism and living with less.
I’ve been blogging since then, at least twice a month, and now, weekly. You won’t find the recipes on this blog anymore though, I’ve long since unpublished them and stopped eating tofu too.
But I’ve learned a whole lot about blogging and if you’re just starting out or if you’re looking for a gentle nudge or a kick in the pants to get back to blogging, here are my answers to the questions people ask me all the time about blogging.
1. How many blog posts do I need to publish or share my blog?
One. You just need one. Sometimes people seem to feel embarrassed that they only have one blog on their website. We all started with one. The more important thing to consider is consistency. When I first started blogging, I published every day for a few weeks, this got me in the habit, and also built up a good starting point for my body of work.
2. What do I blog about?
Start with what you know. What do you know more about than most people? What experiences have you had that can help people learn something? What makes you compassionately angry? (note this is different from steam coming out your ears anger.) For example, jargon and overly fussy makes me compassionately angry. Start with what you know.
3. How do I know what to write about each week?
There are a bunch of different ways you can approach this. You could choose a theme for each month, then write about topics that fit into your monthly theme. You could plan your blog around product or service launches, leading up to when you announce your latest project. You could write about whatever’s on your mind from week to week. I like to keep a big long list of topics (the list is at 57 topics right now), and every week, when I sit down to blog, I look through the list and write about just one—picking the one that I’m most excited to write about. In the past, I tried assigning a topic to each week in my Google calendar, but then I’d feel bored with that topic and would end up writing something different instead. Find the best way to work for you.
4. It’s all been said before.
But not in your way with your unique experiences and perspective behind it. The precise way you write about something could be totally different than someone else and could hit the right chord with someone who needs to hear your words in the exact way you say it.
5. I don’t have time to blog.
Do you want to keep positioning yourself as an expert and show your followers you’re here to help them? Find the time. Here are some ways to make the most of your blogging hours:
- Blog in batches - block a few hours, choose a handful of topics and write a shitty first draft of each. Each week, you’ll just open one of your drafts, edit, and post.
- If you don't like writing, record a quick video instead and write a brief introduction paragraph.
- Talk it out. I spend a lot of hours staring at a computer screen, and some weeks, I want to get my blog done as quickly as possible. Or, I have so many thoughts that I can’t focus and get them all out. I use the talk to text feature on my phone to create an email. Then I email it to myself, edit, and post. I can talk out a blog post in five minutes.
6. How do I find my blogging voice?
If you’ve been reading other blogs from people in your industry—stop it. I don’t read the blogs of any writers in my industry. Instead, look to other industries and see if you can apply it to yours. When you’re writing, pretend every time that you’re sitting down to write an email to a friend. A friend asked you a question, and you’re simply replying to them. The more you practice, the less you’ll feel like you’re “finding your voice,” and you’ll be able just to write and enjoy the process.
7. I haven’t blogged in months!
That’s okay! Just start again. Chances are, no one will notice anyway, you can also remove the date stamp on your blog posts if you’re consistently inconsistent.
If you start to feel like you're talking more about your blog than actually doing the work, it's time to buckle in and just start. It's not going to be perfect, and that's okay. I say that as a recovering perfectionist. Also, when you're just starting out, it's the best time to get dirty, play, make a mess—because chances are no one will notice.
For more inspiration, check these out:
- Batch blogging - the smartest way to keep fresh content on your blog
- 10 free (or cheap) things to do when you've run out of inspiration
- Keep your blog content fresh by batching your blogs.